VIDEO ART BOX by FRESH PAINT

Contemporary video art from Israel

PREVIEW BERLIN and Fresh Paint, Tel Aviv – two inspiring young contemporary art fairs, are delighted to announce the beginning of their collaboration.

The collaboration commences with Tel Aviv’s Fresh Paint presenting an exhibition of contemporary video art by Israeli artists at PREVIEW BERLIN 2011. The program on view in the VIDEO ART BOX by Fresh Paint has been selected as an introduction to Israeli art today. The works give an insight into the internationally acclaimed Israeli video art scene with its characteristic low budget yet highly evocative works.

The works selected for the video art box, all screened in Germany for the very first time, depict various aspects of Israeli society, tradition and culture. The wide spectrum of subjects, from soccer, through immigration, to politics, are all dealt with from a personal angle, through a personal story or a personal involved impression relevant to an interna- tional audience.

The Video Art Box and accompanying events create a lively exchange between the partner organizations and mark the first step in a partnership that will be extended in 2012.

The project was initiated and is coordinated in collaboration with schir – art concepts, an organization offering a platform for enhancing cultural dialogue between Germany and Israel.